BLOG SECTION

Is Email Marketing Dead or Still King?

In the ever-changing world of digital marketing, email marketing often gets questioned for its relevance. With the rise of new channels like social media, instant messaging apps, and SMS marketing, many argue that email marketing is outdated. However, a large number of marketers ...

The Dark Side of Digital Marketing: Are Google Ads and Meta Ads Manipulating Consumer Behavior?

In an era where online presence is paramount, the influence of digital marketing has never been more pronounced. Google Ads and Meta Ads dominate the digital marketing landscape, utilizing sophisticated algorithms to target consumers with unparalleled precision. However, this technological advancement brings to light a pressing concern: are these platforms manipulating consumer behavior?...

Ever Talked About Something, Then Saw an Ad? The Chilling Effect of Targeted Advertising

Ever Talked About Something, Then Saw an Ad? The Chilling Effect of Targeted Advertising

In today's digital age, many of us have experienced the uncanny phenomenon of discussing a product or service only to see an ad for it shortly after. This unsettling experience raises questions about privacy, technology, and the ethics of targeted advertising...

Is Your Digital Marketing Agency in Belgium Using Outdated Strategies?

Is Your Digital Marketing Agency in Belgium Using Outdated Strategies? A Wake-Up Call!

In today’s fast-changing world, businesses need to keep up with new trends to succeed. This is especially true for digital marketing agencies, which help businesses promote themselves online. If you work with a digital marketing agency...